/* HexaSERP — single stylesheet
   Layout concept: bright white canvas, one vivid colour per industry. The hero
   demo shifts the whole hero glow to the industry on screen; everything else
   stays quiet and lets those colours carry the energy. */
@font-face{font-family:"Bricolage";src:url(/assets/fonts/bricolage.woff2) format("woff2-variations");font-weight:200 800;font-display:swap}
@font-face{font-family:"Geist";src:url(/assets/fonts/geist.woff2) format("woff2-variations");font-weight:100 900;font-display:swap}
@view-transition{navigation:auto}

:root{
  --bg:#FFFFFF; --bg-2:#F4F6FB; --ink:#0E1530; --ink-2:#39425F; --muted:#5D6684; --line:#E2E6F0;
  --brand:#0A9E7B; --brand-ink:#067A5E; --brand-tint:#E3F7F1; --sun:#FFB627; --sun-tint:#FFF3D6;
  --violet:#7B5CFF; --blue:#1F7BFF; --orange:#FF7A1F; --pink:#F43F86; --cyan:#0FB5C9;
  --deep:#0E1530; --on-deep:#E7EAF6; --on-deep-muted:#A3ABC8;
  --accent:var(--brand); /* per-page / per-scene colour */
  --display:"Bricolage",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --body:"Geist",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --wrap:1200px; --gutter:clamp(16px,4vw,40px); --radius:16px;
  --ease:cubic-bezier(.2,.7,.2,1);
  color-scheme:light;
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-padding-top:90px}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--body);font-size:1.0625rem;line-height:1.65;-webkit-font-smoothing:antialiased}
img{max-width:100%;height:auto;display:block}
a{color:var(--brand-ink);text-underline-offset:.18em;text-decoration-thickness:1px}
a:hover{text-decoration-thickness:2px}
:focus-visible{outline:3px solid var(--sun);outline-offset:3px;border-radius:4px}
::selection{background:var(--sun-tint)}
h1,h2,h3,h4{font-family:var(--display);color:var(--ink);line-height:1.06;margin:0 0 .5em;font-weight:720;letter-spacing:-.025em;text-wrap:balance}
h1{font-size:clamp(2.4rem,5.4vw,4.4rem);font-weight:780;letter-spacing:-.04em}
h2{font-size:clamp(1.85rem,3.6vw,2.9rem);letter-spacing:-.035em}
h3{font-size:1.25rem;letter-spacing:-.015em;line-height:1.2}
p{margin:0 0 1em}
ul{margin:0 0 1em;padding-left:1.2em}
li{margin:.3em 0}
.skip{position:absolute;left:-999px;top:8px;background:var(--ink);color:#fff;padding:8px 14px;z-index:99}
.skip:focus{left:8px}
.wrap{max-width:var(--wrap);margin:0 auto;padding-inline:var(--gutter)}
.measure{max-width:68ch}
.lede{font-size:clamp(1.1rem,1.5vw,1.27rem);color:var(--ink-2);max-width:58ch;line-height:1.6}
.muted{color:var(--muted)}
.small{font-size:.9rem}

/* ── buttons ── */
.btn{position:relative;display:inline-flex;align-items:center;gap:.55em;font-family:var(--display);font-weight:640;font-size:1rem;line-height:1;padding:1em 1.4em;border-radius:999px;text-decoration:none;border:2px solid transparent;cursor:pointer;transition:transform .2s var(--ease),box-shadow .2s var(--ease),background .2s,color .2s,border-color .2s;isolation:isolate}
.btn svg{transition:transform .2s var(--ease)}
.btn:hover svg{transform:translateX(3px)}
.btn:hover{text-decoration:none;transform:translateY(-2px)}
.btn-primary{background:var(--ink);color:#fff;box-shadow:0 10px 24px -12px rgba(14,21,48,.6)}
.btn-primary::before{content:"";position:absolute;inset:-2px;border-radius:inherit;z-index:-1;background:linear-gradient(90deg,var(--violet),var(--pink),var(--orange),var(--sun),var(--brand),var(--cyan),var(--violet));background-size:300% 100%;opacity:0;transition:opacity .25s;animation:hue 6s linear infinite}
.btn-primary:hover::before{opacity:1}
.btn-primary:hover{background:var(--ink);box-shadow:0 14px 30px -12px rgba(123,92,255,.55)}
@keyframes hue{to{background-position:300% 0}}
.btn-ghost{border-color:var(--line);color:var(--ink);background:var(--bg)}
.btn-ghost:hover{border-color:var(--ink)}
.btn-light{background:#fff;color:var(--ink)}
.btn-light:hover{background:var(--sun-tint)}
.btn-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:1.8rem}

/* ── header ── */
.site-header{position:sticky;top:env(safe-area-inset-top,0px);z-index:50;background:rgba(255,255,255,.55);backdrop-filter:saturate(1.6) blur(12px);-webkit-backdrop-filter:saturate(1.6) blur(12px);border-bottom:1px solid transparent;transition:border-color .2s,box-shadow .2s}
.site-header.scrolled{background:rgba(255,255,255,.88);border-color:var(--line);box-shadow:0 8px 24px -18px rgba(14,21,48,.35)}
.header-in{display:flex;align-items:center;justify-content:space-between;gap:20px;min-height:72px}
.logo{display:inline-flex;align-items:center;gap:10px;text-decoration:none;color:var(--ink);font-family:var(--display);font-weight:740;font-size:1.18rem;letter-spacing:-.025em}
.logo svg{flex:none;transition:transform .6s var(--ease)}
.logo:hover svg{transform:rotate(60deg)}
.logo b{color:var(--brand);font-weight:780}
.nav{display:flex;align-items:center;gap:2px}
.nav a{font-family:var(--display);font-size:.98rem;font-weight:560;color:var(--ink);text-decoration:none;padding:.55em .8em;border-radius:999px;transition:background .15s,color .15s}
.nav a:hover,.nav a[aria-current="page"]{background:var(--bg-2)}
.nav a[aria-current="page"]{color:var(--brand-ink)}
.nav .btn{margin-left:10px;padding:.8em 1.15em;color:#fff}
.nav .btn:hover{background:var(--ink)}
.nav-toggle{display:none;background:none;border:1.5px solid var(--ink);border-radius:999px;font-family:var(--display);font-weight:620;font-size:.95rem;padding:.5em .95em;color:var(--ink)}
@media (max-width:1140px){
  .nav-toggle{display:inline-flex}
  .nav{position:absolute;left:0;right:0;top:100%;flex-direction:column;align-items:stretch;background:var(--bg);border-bottom:1px solid var(--line);padding:10px var(--gutter) 20px;display:none}
  .nav.open{display:flex;animation:drop .25s var(--ease)}
  .nav a{padding:.85em .6em;font-size:1.05rem;border-radius:10px}
  .nav .btn{margin:10px 0 0;justify-content:center}
}
@keyframes drop{from{opacity:0;transform:translateY(-8px)}}

/* ── sections ── */
.section{padding-block:clamp(64px,9vw,120px)}
.section-tight{padding-block:clamp(40px,5vw,64px)}
.section-tint{background:var(--bg-2)}
.section-white{background:var(--bg-2)}
.section-deep{background:var(--deep);color:var(--on-deep);position:relative;overflow:hidden}
.section-deep h2,.section-deep h3{color:#fff}
.section-deep a{color:var(--sun)}
.section-head{max-width:64ch;margin-bottom:2.8rem}
.section-head p{color:var(--muted);font-size:1.12rem}
.section-head.center{margin-inline:auto;text-align:center}

/* ── HERO ── */
.hero{position:relative;overflow:hidden;margin-top:-73px;padding-block:calc(73px + clamp(36px,6vw,80px)) clamp(40px,6vw,72px);--accent:var(--violet)}
.hero-glow{position:absolute;inset:-20% -10% auto auto;width:min(980px,110vw);height:900px;pointer-events:none;z-index:0;filter:blur(70px);opacity:.55;transition:opacity .6s}
.hero-glow i{position:absolute;border-radius:50%;transition:background 1.2s var(--ease)}
.hero-glow i:nth-child(1){width:52%;height:52%;right:8%;top:6%;background:var(--accent);animation:float1 14s ease-in-out infinite}
.hero-glow i:nth-child(2){width:38%;height:38%;right:40%;top:30%;background:var(--sun);opacity:.7;animation:float2 18s ease-in-out infinite}
.hero-glow i:nth-child(3){width:34%;height:34%;right:0;top:44%;background:var(--pink);opacity:.45;animation:float1 20s ease-in-out infinite reverse}
@keyframes float1{50%{transform:translate(-40px,30px) scale(1.08)}}
@keyframes float2{50%{transform:translate(50px,-30px) scale(.92)}}
.hero-grid{position:relative;z-index:1;display:grid;grid-template-columns:1.02fr .98fr;gap:clamp(32px,5vw,64px);align-items:center}
.hero-grid > *{min-width:0}
.kicker{display:block;font-family:var(--display);font-size:clamp(.95rem,1.3vw,1.08rem);font-weight:620;letter-spacing:-.005em;color:var(--brand-ink);margin-bottom:.9rem}
.kicker .dot{display:inline-block;width:8px;height:8px;border-radius:50%;background:var(--brand);margin-right:.55em;vertical-align:.12em;box-shadow:0 0 0 0 rgba(10,158,123,.5);animation:ping 2s infinite}
@keyframes ping{70%{box-shadow:0 0 0 8px rgba(10,158,123,0)}100%{box-shadow:0 0 0 0 rgba(10,158,123,0)}}
.hero h1{max-width:14.5ch}
.hero h1 .big{display:block}
.hero .lede{margin-top:1.3rem}
.trust{display:flex;flex-wrap:wrap;align-items:center;gap:10px 14px;margin-top:2rem}
.trust .who{display:flex;align-items:center;gap:10px;font-family:var(--display);font-size:.95rem;font-weight:600}
.trust .who img{width:42px;height:42px;border-radius:50%;object-fit:cover;object-position:top;background:var(--sun-tint);border:2px solid #fff;box-shadow:0 0 0 2px var(--sun)}
.trust .who span small{display:block;font-weight:500;color:var(--muted);font-size:.82rem}
.trust .pill{display:inline-flex;align-items:center;gap:6px;font-family:var(--display);font-size:.88rem;font-weight:600;padding:.45em .85em;border-radius:999px;background:var(--bg);border:1px solid var(--line)}
.trust .pill svg{color:var(--brand)}
.stars{color:#E5A100;letter-spacing:1px}
@media (max-width:940px){.hero-grid{grid-template-columns:1fr}.hero h1{max-width:18ch}.hero-glow{inset:auto -30% -10% auto;height:700px}}

/* hero demo */
.demo{position:relative;background:rgba(255,255,255,.92);border:1px solid var(--line);border-radius:22px;box-shadow:0 40px 80px -40px rgba(14,21,48,.45),0 0 0 6px rgba(255,255,255,.5);overflow:hidden;font-family:var(--display)}
.demo-top{display:flex;align-items:center;justify-content:space-between;gap:10px;padding:12px 16px;border-bottom:1px solid var(--line);background:var(--bg-2)}
.demo-top .dots{display:flex;gap:6px}
.demo-top .dots i{width:10px;height:10px;border-radius:50%;background:var(--line)}
.platform{display:inline-flex;align-items:center;gap:7px;font-size:.85rem;font-weight:650;color:var(--ink-2)}
.platform svg{color:var(--accent);transition:color .6s}
.ind-chip{font-size:.78rem;font-weight:680;padding:.35em .8em;border-radius:999px;color:#fff;background:var(--accent);transition:background .6s}
.demo-body{padding:18px;display:grid;gap:14px;min-height:410px;align-content:start}
.q{justify-self:end;max-width:92%;background:var(--ink);color:#fff;border-radius:18px 18px 4px 18px;padding:11px 15px;font-size:.98rem;font-weight:520;line-height:1.35;min-height:44px}
.q .caret{display:inline-block;width:2px;height:1.05em;background:var(--sun);vertical-align:-.15em;margin-left:2px;animation:blink .8s step-end infinite}
@keyframes blink{50%{opacity:0}}
.a{display:grid;gap:10px}
.a-label{display:flex;align-items:center;gap:7px;font-size:.8rem;font-weight:680;color:var(--accent);transition:color .6s}
.thinking{display:inline-flex;gap:4px}
.thinking i{width:6px;height:6px;border-radius:50%;background:var(--accent);animation:bounce 1s infinite}
.thinking i:nth-child(2){animation-delay:.15s}.thinking i:nth-child(3){animation-delay:.3s}
@keyframes bounce{0%,80%,100%{transform:translateY(0);opacity:.4}40%{transform:translateY(-4px);opacity:1}}
.a-text{font-family:var(--body);font-size:.98rem;line-height:1.55;color:var(--ink-2);margin:0;min-height:4.7em}
.a-text mark{background:color-mix(in srgb,var(--accent) 18%,transparent);color:var(--ink);font-weight:650;padding:.05em .3em;border-radius:5px;box-shadow:inset 0 -2px 0 var(--accent);transition:background .6s,box-shadow .6s}
.a-text .w{opacity:0;animation:word .35s var(--ease) forwards}
@keyframes word{from{opacity:0;filter:blur(3px)}to{opacity:1;filter:none}}
.cites{display:flex;flex-wrap:wrap;gap:6px;min-height:30px}
.cite{display:inline-flex;align-items:center;gap:6px;font-size:.78rem;font-weight:620;padding:.4em .75em;border-radius:999px;background:var(--bg-2);color:var(--ink-2);border:1px solid var(--line)}
.cite b{display:inline-grid;place-items:center;width:17px;height:17px;border-radius:50%;background:var(--line);font-size:.68rem}
.cite.you{background:var(--sun);border-color:var(--sun);color:var(--ink)}
.cite.you b{background:var(--ink);color:#fff}
.cite.pop{animation:pop .45s var(--ease) both}
@keyframes pop{from{opacity:0;transform:scale(.6)}}
.serp-mini{border-top:1px dashed var(--line);padding-top:12px}
.serp-mini .lbl{font-size:.78rem;font-weight:650;color:var(--muted);margin-bottom:8px;display:flex;align-items:center;gap:6px}
.results{list-style:none;padding:0;margin:0;position:relative;height:calc(4 * 38px - 6px)}
.results li{position:absolute;left:0;right:0;height:32px;margin:0;display:flex;align-items:center;gap:10px;padding:0 10px;border-radius:9px;top:calc(var(--p) * 38px);transition:top .9s cubic-bezier(.6,0,.2,1),background .6s}
.results .rk{width:16px;font-size:.78rem;font-weight:700;color:var(--muted);text-align:right}
.results .bars{flex:1;display:grid;gap:5px}
.results .bars i{display:block;height:6px;border-radius:4px;background:#E7EAF2}
.results .bars i:first-child{width:var(--w,70%);background:#D3D8E6}
.results .you{background:color-mix(in srgb,var(--accent) 14%,#fff);outline:1.5px solid var(--accent)}
.results .you .url{font-size:.8rem;font-weight:700;color:var(--ink);white-space:nowrap}
.results .you .rk{color:var(--ink)}
.demo-tabs{display:flex;flex-wrap:wrap;gap:6px;margin-top:14px}
.demo-tabs button{position:relative;overflow:hidden;font-family:var(--display);font-size:.88rem;font-weight:620;padding:.55em .95em;border-radius:999px;border:1px solid var(--line);background:rgba(255,255,255,.85);color:var(--ink-2);cursor:pointer;transition:color .2s,border-color .2s,background .2s}
.demo-tabs button:hover{border-color:var(--c)}
.demo-tabs button[aria-pressed="true"]{color:#fff;background:var(--c);border-color:var(--c)}
.demo-tabs button .bar{position:absolute;left:0;bottom:0;height:3px;width:0;background:rgba(255,255,255,.75)}
.demo-tabs button[aria-pressed="true"] .bar{animation:fill var(--dur,8s) linear forwards}
.demo.paused + .demo-tabs .bar{animation-play-state:paused}
@keyframes fill{to{width:100%}}
.demo-note{font-family:var(--display);font-size:.84rem;color:var(--muted);margin-top:10px}
.demo .scene{transition:opacity .45s var(--ease),transform .45s var(--ease)}
.demo .scene.out{opacity:0;transform:translateY(8px)}

/* ── marquee ── */
.marquee{border-block:1px solid var(--line);background:var(--bg);overflow:hidden;padding-block:16px}
.marquee-track{display:flex;width:max-content;animation:scroll 38s linear infinite}
.marquee-track > span{margin-right:44px}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee span{display:inline-flex;align-items:center;gap:10px;font-family:var(--display);font-weight:640;font-size:1.05rem;color:var(--ink-2);white-space:nowrap}
.marquee span i{width:10px;height:10px;border-radius:3px;transform:rotate(45deg)}
.marquee .lead{color:var(--muted);font-weight:560}
@keyframes scroll{to{transform:translateX(-50%)}}

/* ── pain points ── */
.pains{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.pain{position:relative;background:var(--bg);border:1px solid var(--line);border-radius:var(--radius);padding:26px 24px 24px;display:flex;flex-direction:column;gap:14px;overflow:hidden;transition:transform .3s var(--ease),box-shadow .3s var(--ease),border-color .3s}
.pain::after{content:"";position:absolute;inset:auto 0 0 0;height:4px;background:var(--c);transform:scaleX(0);transform-origin:left;transition:transform .45s var(--ease)}
.pain:hover{transform:translateY(-4px);box-shadow:0 24px 40px -28px rgba(14,21,48,.4);border-color:color-mix(in srgb,var(--c) 40%,var(--line))}
.pain:hover::after{transform:scaleX(1)}
.pain .ico{width:44px;height:44px;border-radius:12px;display:grid;place-items:center;background:color-mix(in srgb,var(--c) 14%,#fff);color:var(--c)}
.pain blockquote{margin:0;font-family:var(--display);font-size:1.28rem;font-weight:680;line-height:1.22;letter-spacing:-.02em;color:var(--ink)}
.pain p{margin:0;color:var(--ink-2);font-size:.98rem}
.pain .fix{margin-top:auto;display:inline-flex;align-items:center;gap:6px;font-family:var(--display);font-weight:640;font-size:.92rem;color:var(--ink);text-decoration:none}
.pain .fix svg{color:var(--c);transition:transform .2s}
.pain:hover .fix svg{transform:translateX(4px)}
@media (max-width:900px){.pains{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.pains{grid-template-columns:1fr}}

/* ── proof strip ── */
.proof{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.proof div{padding:22px 22px 20px;border-radius:var(--radius);background:var(--bg);border:1px solid var(--line)}
.proof div:nth-child(1){--c:var(--violet)}.proof div:nth-child(2){--c:var(--blue)}.proof div:nth-child(3){--c:var(--brand)}.proof div:nth-child(4){--c:var(--orange)}
.proof strong{display:block;font-family:var(--display);font-size:clamp(2rem,3.6vw,2.9rem);font-weight:780;letter-spacing:-.04em;line-height:1;color:var(--c);font-variant-numeric:tabular-nums}
.proof span{display:block;font-family:var(--display);font-weight:620;margin-top:10px}
.proof small{display:block;font-size:.8rem;color:var(--muted);margin-top:2px}
@media (max-width:820px){.proof{grid-template-columns:1fr 1fr}}

/* ── service index ── */
.index{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:1fr 1fr;gap:14px}
.index li{margin:0}
.index a{position:relative;display:grid;grid-template-columns:auto 1fr auto;gap:16px;align-items:start;padding:22px;text-decoration:none;color:var(--ink);background:var(--bg);border:1px solid var(--line);border-radius:var(--radius);overflow:hidden;transition:border-color .25s,transform .25s var(--ease),box-shadow .25s}
.index a::before{content:"";position:absolute;inset:0;background:linear-gradient(120deg,color-mix(in srgb,var(--c) 12%,transparent),transparent 60%);opacity:0;transition:opacity .3s}
.index a:hover{border-color:var(--c);transform:translateY(-3px);box-shadow:0 22px 40px -30px rgba(14,21,48,.45)}
.index a:hover::before{opacity:1}
.index .ico{position:relative;width:46px;height:46px;border-radius:13px;display:grid;place-items:center;background:var(--c);color:#fff}
.index h3{position:relative;margin:2px 0 6px;font-size:1.2rem}
.index p{position:relative;margin:0;color:var(--muted);font-size:.98rem}
.index .go{position:relative;align-self:center;width:36px;height:36px;border-radius:50%;display:grid;place-items:center;border:1px solid var(--line);color:var(--ink);transition:background .25s,color .25s,border-color .25s,transform .25s}
.index a:hover .go{background:var(--c);border-color:var(--c);color:#fff;transform:rotate(-45deg)}
@media (max-width:820px){.index{grid-template-columns:1fr}}

/* ── SEO / AEO / GEO ── */
.shift{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.shift > div{background:var(--bg);border:1px solid var(--line);border-radius:var(--radius);padding:22px;display:flex;flex-direction:column}
.shift h3{margin-bottom:.15em;font-size:1.45rem}
.shift .where{font-family:var(--display);font-size:.9rem;color:var(--c);font-weight:650;margin-bottom:.9em}
.shift p{font-size:.98rem;margin:0;color:var(--ink-2)}
.mock{height:132px;border-radius:12px;background:var(--bg-2);margin-bottom:18px;padding:14px;display:grid;gap:7px;align-content:start;overflow:hidden}
.mock i{display:block;height:8px;border-radius:4px;background:#DCE1EC}
.mock .t{height:10px;width:55%;background:var(--c)}
.mock .box{background:#fff;border:1.5px solid var(--c);border-radius:9px;padding:10px;display:grid;gap:6px}
.mock .bubble{justify-self:end;width:62%;height:22px;border-radius:12px 12px 3px 12px;background:var(--ink)}
.mock .ans{background:#fff;border-radius:12px;padding:10px;display:grid;gap:6px}
.mock .chip{width:38%;height:16px;border-radius:999px;background:var(--sun)}
.shift > div:hover .mock .t,.shift > div:hover .mock .chip{animation:pulse 1s var(--ease)}
@keyframes pulse{50%{transform:scaleX(1.12);transform-origin:left}}
@media (max-width:860px){.shift{grid-template-columns:1fr}}

/* ── process ── */
.section-deep::before{content:"";position:absolute;width:640px;height:640px;right:-200px;top:-260px;border-radius:50%;background:radial-gradient(circle,rgba(123,92,255,.35),transparent 65%);pointer-events:none}
.section-deep::after{content:"";position:absolute;width:560px;height:560px;left:-220px;bottom:-300px;border-radius:50%;background:radial-gradient(circle,rgba(10,158,123,.3),transparent 65%);pointer-events:none}
.section-deep .wrap{position:relative;z-index:1}
.steps{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(5,1fr);gap:0;counter-reset:s;position:relative}
.steps::before{content:"";position:absolute;left:0;right:0;top:0;height:3px;background:rgba(255,255,255,.14);border-radius:3px}
.steps::after{content:"";position:absolute;left:0;top:0;height:3px;width:100%;border-radius:3px;background:linear-gradient(90deg,var(--violet),var(--blue),var(--cyan),var(--brand),var(--sun));transform-origin:left;transform:scaleX(var(--prog,1));transition:transform 1.6s var(--ease)}
.steps li{margin:0;padding:26px 20px 0 0;counter-increment:s;position:relative}
.steps li::before{content:counter(s);display:grid;place-items:center;width:46px;height:46px;border-radius:14px;font-family:var(--display);font-weight:780;font-size:1.3rem;line-height:1;color:var(--deep);background:var(--c);margin-bottom:16px}
.steps li:nth-child(1){--c:var(--violet)}.steps li:nth-child(2){--c:#5EA2FF}.steps li:nth-child(3){--c:var(--cyan)}.steps li:nth-child(4){--c:#2FD3A5}.steps li:nth-child(5){--c:var(--sun)}
.steps h3{font-size:1.15rem;margin-bottom:.35em}
.steps p{font-size:.96rem;margin:0;color:var(--on-deep-muted)}
@media (max-width:900px){.steps{grid-template-columns:1fr 1fr;row-gap:30px}.steps::before,.steps::after{display:none}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}
.section-white .steps::before{background:var(--line)}
.section-white .steps p{color:var(--muted)}

/* ── industries ── */
.ind-core{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.ind-core a{position:relative;display:flex;flex-direction:column;gap:6px;padding:24px;min-height:170px;border-radius:var(--radius);text-decoration:none;color:var(--ink);background:color-mix(in srgb,var(--c) 9%,#fff);border:1px solid color-mix(in srgb,var(--c) 22%,#fff);overflow:hidden;transition:transform .3s var(--ease),box-shadow .3s}
.ind-core a::after{content:"";position:absolute;right:-40px;bottom:-40px;width:140px;height:140px;border-radius:50%;background:var(--c);opacity:.16;transition:transform .5s var(--ease),opacity .3s}
.ind-core a:hover{transform:translateY(-4px);box-shadow:0 24px 40px -28px color-mix(in srgb,var(--c) 70%,#000)}
.ind-core a:hover::after{transform:scale(1.6);opacity:.24}
.ind-core .tag{align-self:flex-start;font-family:var(--display);font-size:.78rem;font-weight:680;color:#fff;background:var(--c);padding:.3em .75em;border-radius:999px}
.ind-core h3{font-size:1.4rem;margin:8px 0 0}
.ind-core p{margin:0;font-size:.96rem;color:var(--ink-2);position:relative;z-index:1}
@media (max-width:860px){.ind-core{grid-template-columns:1fr 1fr}}
@media (max-width:540px){.ind-core{grid-template-columns:1fr}}
.chips{display:flex;flex-wrap:wrap;gap:8px;list-style:none;padding:0;margin:0}
.chips li{margin:0}
.chips a,.chips span{display:inline-block;font-family:var(--display);font-size:.95rem;font-weight:560;padding:.55em 1em;border:1px solid var(--line);border-radius:999px;text-decoration:none;color:var(--ink);background:var(--bg);transition:border-color .2s,background .2s,transform .2s}
.chips a:hover{border-color:var(--ink);transform:translateY(-2px)}
.chips.search span{font-family:var(--body);font-size:.96rem;background:var(--bg-2);border-style:dashed}

/* ── case study ── */
.case{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(28px,4vw,56px);align-items:start}
.case > *{min-width:0}
.case + .case{margin-top:clamp(56px,7vw,88px);padding-top:clamp(56px,7vw,88px);border-top:1px solid var(--line)}
.case-tag{display:inline-block;font-family:var(--display);font-size:.85rem;font-weight:650;color:var(--brand-ink);background:var(--brand-tint);padding:.3em .8em;border-radius:999px;margin-bottom:.9em}
.metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin:1.4rem 0}
.metrics div{background:var(--bg);border:1px solid var(--line);border-radius:12px;padding:14px 14px 12px}
.metrics strong{display:block;font-family:var(--display);font-size:1.55rem;font-weight:760;letter-spacing:-.03em;font-variant-numeric:tabular-nums}
.metrics span{display:block;font-size:.84rem;color:var(--muted)}
.metrics em{display:inline-block;margin-top:4px;font-style:normal;font-family:var(--display);font-size:.78rem;font-weight:700;color:var(--brand-ink);background:var(--brand-tint);padding:.15em .5em;border-radius:6px}
.shots{display:grid;gap:14px}
.shots figure{margin:0;border:1px solid var(--line);border-radius:14px;overflow:hidden;background:#fff;box-shadow:0 30px 50px -40px rgba(14,21,48,.5);transition:transform .4s var(--ease)}
.shots figure:hover{transform:scale(1.015)}
.shots figcaption{font-size:.8rem;color:var(--muted);padding:8px 12px;border-top:1px solid var(--line)}
@media (max-width:900px){.case{grid-template-columns:1fr}}
@media (max-width:480px){.metrics{grid-template-columns:1fr 1fr}}

/* ── reviews ── */
.rev-section{position:relative;overflow:hidden}
.rev-grid{display:grid;grid-template-columns:300px minmax(0,1fr);gap:16px;align-items:stretch}
@media (max-width:900px){.rev-grid{grid-template-columns:1fr}}
.upwork-card{display:grid;grid-template-columns:auto 1fr auto;gap:28px;align-items:center;background:linear-gradient(140deg,var(--brand-tint),var(--bg) 60%);border:1px solid var(--line);border-radius:22px;padding:26px 30px}
.upwork-card.stacked{grid-template-columns:1fr;align-content:space-between;gap:22px;padding:28px}
.upwork-card .big{font-family:var(--display);font-size:4rem;font-weight:800;line-height:.95;letter-spacing:-.05em;color:var(--brand-ink)}
.upwork-card .big small{display:block;font-size:.88rem;font-weight:600;color:var(--muted);letter-spacing:0;margin-top:8px}
.upwork-stats{display:flex;flex-wrap:wrap;gap:8px}
.upwork-card.stacked .upwork-stats{flex-direction:column;align-items:flex-start}
.upwork-stats span{display:inline-flex;align-items:center;gap:5px;font-family:var(--display);font-size:.95rem;padding:.45em .85em;border-radius:999px;background:var(--bg);border:1px solid var(--line)}
.upwork-stats b{font-weight:760}
.upwork-stats .stars{color:#E5A100;display:inline-flex}
.upwork-card .btn{justify-content:center}
@media (max-width:760px){.upwork-card{grid-template-columns:1fr}}

.spot{position:relative;border-radius:22px;padding:clamp(24px,4vw,44px);background:color-mix(in srgb,var(--c) 9%,#fff);border:1px solid color-mix(in srgb,var(--c) 24%,var(--line));overflow:hidden;transition:background .7s var(--ease),border-color .7s var(--ease);display:flex;flex-direction:column;gap:22px;min-width:0}
.spot::before{content:"";position:absolute;width:420px;height:420px;right:-140px;top:-180px;border-radius:50%;background:radial-gradient(circle,color-mix(in srgb,var(--c) 40%,transparent),transparent 65%);transition:background .7s;pointer-events:none;animation:float1 14s ease-in-out infinite}
.spot-stage{position:relative;display:grid;flex:1}
.slide{grid-area:1/1;margin:0;display:flex;flex-direction:column;gap:18px;opacity:0;visibility:hidden;transform:translateX(40px);filter:blur(6px);transition:opacity .6s var(--ease),transform .6s var(--ease),filter .6s var(--ease),visibility 0s .6s}
.slide.active{opacity:1;visibility:visible;transform:none;filter:none;transition:opacity .6s var(--ease) .1s,transform .6s var(--ease) .1s,filter .6s var(--ease) .1s,visibility 0s}
.slide.leaving{transform:translateX(-40px)}
.slide .qmark{font-family:var(--display);font-size:5.5rem;line-height:.6;height:.45em;font-weight:800;color:var(--c)}
.slide blockquote{margin:0;font-family:var(--display);font-size:clamp(1.35rem,2.4vw,2rem);font-weight:640;line-height:1.3;letter-spacing:-.02em;color:var(--ink);max-width:36ch}
.slide mark,.review mark{background:linear-gradient(transparent 58%,color-mix(in srgb,var(--c) 32%,transparent) 58%);background-repeat:no-repeat;background-size:0% 100%;color:inherit;padding:0 .08em;transition:background-size .9s var(--ease) .55s}
.slide.active mark,.review.lit mark{background-size:100% 100%}
.slide figcaption,.review footer{display:flex;flex-wrap:wrap;align-items:center;gap:8px 14px;font-size:.9rem;color:var(--muted)}
.badge{display:inline-flex;align-items:center;gap:6px;font-family:var(--display);font-size:.84rem;font-weight:650;color:var(--brand-ink);background:var(--bg);border:1px solid var(--line);padding:.35em .8em;border-radius:999px}
.badge svg{color:var(--brand)}
.proj{font-weight:560;color:var(--ink-2)}
.verify{display:inline-flex;align-items:center;gap:5px;font-family:var(--display);font-weight:650;font-size:.9rem;color:var(--ink);text-decoration:none;border-bottom:1.5px solid var(--c,var(--brand));padding-bottom:1px}
.verify svg{width:15px;height:15px;transition:transform .2s}
.verify:hover svg{transform:translateX(3px)}
.spot-nav{position:relative;display:flex;align-items:center;gap:10px}
.spot-chips{display:flex;flex-wrap:wrap;gap:6px;flex:1;min-width:0}
.spot-chips button{position:relative;overflow:hidden;font-family:var(--display);font-size:.84rem;font-weight:620;padding:.5em .9em;border-radius:999px;border:1px solid var(--line);background:rgba(255,255,255,.85);color:var(--ink-2);cursor:pointer;transition:background .25s,color .25s,border-color .25s,transform .2s}
.spot-chips button:hover{border-color:var(--c);transform:translateY(-1px)}
.spot-chips button[aria-pressed="true"]{background:var(--c);border-color:var(--c);color:#fff}
.spot-chips .bar{position:absolute;left:0;bottom:0;height:3px;width:0;background:rgba(255,255,255,.75)}
.spot-chips button[aria-pressed="true"] .bar{animation:fill var(--dur,7s) linear forwards}
.spot.paused .spot-chips .bar{animation-play-state:paused}
.spot-arrow{flex:none;width:42px;height:42px;border-radius:50%;display:grid;place-items:center;border:1px solid var(--line);background:#fff;color:var(--ink);cursor:pointer;transition:background .2s,color .2s,border-color .2s,transform .2s}
.spot-arrow:hover{background:var(--ink);color:#fff;border-color:var(--ink);transform:scale(1.06)}
@media (max-width:600px){.spot-nav{flex-wrap:wrap}.spot-chips{order:3;flex-basis:100%;flex-wrap:nowrap;overflow-x:auto;scrollbar-width:none;padding-bottom:4px;-webkit-mask-image:linear-gradient(90deg,#000 85%,transparent)}.spot-chips::-webkit-scrollbar{display:none}.spot-chips button{flex:none}}
@media (max-width:900px){.upwork-card.stacked .upwork-stats{flex-direction:row}.upwork-card.stacked{gap:16px}}

.reviews{columns:3 300px;column-gap:16px}
.review{position:relative;break-inside:avoid;margin:0 0 16px;background:var(--bg);border:1px solid var(--line);border-radius:18px;padding:24px 22px 20px;overflow:hidden;transition:transform .3s var(--ease),box-shadow .3s var(--ease),border-color .3s}
.review::before{content:"";position:absolute;left:0;right:0;top:0;height:4px;background:var(--c)}
.review:hover{transform:translateY(-4px) rotate(-.4deg);box-shadow:0 26px 44px -30px color-mix(in srgb,var(--c) 70%,#000);border-color:color-mix(in srgb,var(--c) 35%,var(--line))}
.review .qmark{position:absolute;right:16px;top:6px;font-family:var(--display);font-size:4.5rem;line-height:1;font-weight:800;color:color-mix(in srgb,var(--c) 22%,transparent)}
.review blockquote{position:relative;margin:0 0 16px;font-size:1.05rem;line-height:1.55;color:var(--ink)}
.review .stars{margin-bottom:8px}

/* ── who you work with ── */
.about-grid{display:grid;grid-template-columns:340px 1fr;gap:clamp(28px,5vw,72px);align-items:center}
.about-grid > *{min-width:0}
.portrait{position:relative;max-width:340px;aspect-ratio:560/653}
.portrait::before{content:"";position:absolute;inset:8% 0 0 0;border-radius:28px;background:conic-gradient(from 200deg,var(--violet),var(--pink),var(--orange),var(--sun),var(--brand),var(--cyan),var(--violet));animation:spin 14s linear infinite}
.portrait::after{content:"";position:absolute;inset:calc(8% + 5px) 5px 5px 5px;border-radius:24px;background:var(--sun-tint)}
.portrait img{position:relative;z-index:1;width:100%;height:100%;object-fit:cover;object-position:top;border-radius:0 0 24px 24px}
@keyframes spin{to{filter:hue-rotate(360deg)}}
@media (max-width:820px){.about-grid{grid-template-columns:1fr}.portrait{max-width:260px}.portrait-wrap{margin-inline:auto}}
.perks{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin:1.6rem 0 0}
.perks div{background:var(--bg);border:1px solid var(--line);border-radius:14px;padding:16px}
.perks b{display:block;font-family:var(--display);font-size:1.02rem;margin-bottom:4px}
.perks span{font-size:.92rem;color:var(--muted);line-height:1.45;display:block}
@media (max-width:640px){.perks{grid-template-columns:1fr}}
.creds{display:flex;flex-wrap:wrap;gap:8px;margin:1.2rem 0 0;padding:0;list-style:none}
.creds li{margin:0;font-family:var(--display);font-size:.9rem;font-weight:600;padding:.45em .9em;background:var(--bg);border:1px solid var(--line);border-radius:999px}

/* ── faq ── */
.faq{max-width:840px;display:grid;gap:10px}
.faq details{border:1px solid var(--line);border-radius:14px;background:var(--bg);transition:border-color .2s,box-shadow .2s}
.faq details[open]{border-color:var(--ink);box-shadow:0 18px 30px -26px rgba(14,21,48,.5)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:18px 20px;font-family:var(--display);font-weight:650;font-size:1.1rem;line-height:1.3}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";flex:none;display:grid;place-items:center;width:30px;height:30px;border-radius:50%;background:var(--bg-2);font-size:1.3rem;line-height:1;color:var(--ink);transition:transform .3s var(--ease),background .2s}
.faq details[open] summary::after{transform:rotate(45deg);background:var(--sun)}
.faq .a{padding:0 20px 20px;color:var(--ink-2);max-width:70ch}
.faq details[open] .a{animation:drop .3s var(--ease)}
.faq .a p{margin:0}

/* ── inner page hero ── */
.crumbs{font-family:var(--display);font-size:.9rem;color:var(--muted);margin-bottom:1.4rem}
.crumbs ol{list-style:none;display:flex;flex-wrap:wrap;gap:6px;padding:0;margin:0}
.crumbs li{margin:0}
.crumbs li+li::before{content:"/";margin-right:6px;color:#C3C9D8}
.crumbs a{color:var(--muted)}
.page-hero{position:relative;overflow:hidden;margin-top:-73px;padding-block:calc(73px + clamp(36px,5vw,72px)) clamp(40px,5vw,64px);border-bottom:1px solid var(--line);background:linear-gradient(160deg,color-mix(in srgb,var(--accent) 10%,#fff),#fff 60%)}
.page-hero::after{content:"";position:absolute;right:-120px;top:-160px;width:520px;height:520px;border-radius:50%;background:radial-gradient(circle,color-mix(in srgb,var(--accent) 45%,transparent),transparent 65%);filter:blur(20px);pointer-events:none;animation:float1 16s ease-in-out infinite}
.page-hero .wrap{position:relative;z-index:1}
.page-hero h1{font-size:clamp(2.2rem,4.6vw,3.6rem);max-width:21ch}
.page-hero .ico-lg{width:58px;height:58px;border-radius:16px;display:grid;place-items:center;background:var(--accent);color:#fff;margin-bottom:18px;box-shadow:0 14px 28px -14px var(--accent)}
.page-hero .ico-lg svg{width:28px;height:28px}
.hero-pains{list-style:none;padding:0;margin:1.6rem 0 0;display:flex;flex-wrap:wrap;gap:8px;max-width:820px}
.hero-pains li{margin:0;display:inline-flex;align-items:center;gap:8px;font-size:.95rem;padding:.5em .9em;border-radius:999px;background:rgba(255,255,255,.8);border:1px solid color-mix(in srgb,var(--accent) 30%,var(--line))}
.hero-pains li::before{content:"";width:8px;height:8px;border-radius:50%;background:var(--accent);flex:none}

/* content layout with aside */
.content-grid{display:grid;grid-template-columns:minmax(0,1fr) 330px;gap:clamp(32px,5vw,72px);align-items:start}
.prose h2{margin-top:2.2em;font-size:clamp(1.5rem,2.4vw,1.95rem)}
.prose h2:first-child{margin-top:0}
.prose ul li::marker{color:var(--accent)}
.aside{position:sticky;top:96px;display:grid;gap:16px}
.box{background:var(--bg);border:1px solid var(--line);border-radius:18px;padding:22px}
.box h2,.box h3{font-size:1.1rem;margin-bottom:.7em}
.box ul{list-style:none;padding:0;margin:0}
.box li{font-size:.95rem;padding:9px 0 9px 28px;border-top:1px solid var(--line);position:relative;margin:0}
.box li:first-child{border-top:0}
.box li::before{content:"";position:absolute;left:0;top:12px;width:18px;height:18px;border-radius:50%;background:color-mix(in srgb,var(--accent) 16%,#fff)}
.box li::after{content:"";position:absolute;left:5px;top:17px;width:8px;height:4px;border-left:2px solid var(--accent);border-bottom:2px solid var(--accent);transform:rotate(-45deg)}
.box-cta{background:var(--deep);border-color:var(--deep);color:var(--on-deep);position:relative;overflow:hidden}
.box-cta::before{content:"";position:absolute;right:-60px;top:-60px;width:180px;height:180px;border-radius:50%;background:radial-gradient(circle,var(--accent),transparent 70%);opacity:.6}
.box-cta > *{position:relative}
.box-cta h2,.box-cta h3{color:#fff}
.box-cta p{font-size:.98rem;color:var(--on-deep-muted)}
.box-cta .btn{width:100%;justify-content:center}
@media (max-width:980px){.content-grid{grid-template-columns:1fr}.aside{position:static}}

.approach{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.approach div{padding:20px;border-radius:14px;background:var(--bg-2)}
.approach h3{font-size:1.12rem;margin-bottom:.35em}
.approach p{margin:0;font-size:.98rem;color:var(--ink-2)}
@media (max-width:700px){.approach{grid-template-columns:1fr}}
.challenges{list-style:none;padding:0;margin:0;display:grid;gap:8px}
.challenges li{padding:14px 16px 14px 46px;border-radius:12px;background:var(--bg);border:1px solid var(--line);position:relative;margin:0}
.challenges li::before{content:"!";position:absolute;left:14px;top:13px;width:22px;height:22px;border-radius:50%;display:grid;place-items:center;font-family:var(--display);font-weight:800;font-size:.8rem;color:#fff;background:var(--accent)}

/* related */
.related{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.related a{display:block;padding:22px;background:var(--bg);border:1px solid var(--line);border-radius:16px;text-decoration:none;color:var(--ink);transition:transform .25s var(--ease),border-color .25s}
.related a:hover{border-color:var(--c,var(--ink));transform:translateY(-3px)}
.related h3{font-size:1.1rem;margin-bottom:.3em}
.related p{margin:0;font-size:.95rem;color:var(--muted)}
@media (max-width:820px){.related{grid-template-columns:1fr}}

/* CTA band */
.cta-wrap{padding-block:clamp(48px,7vw,96px)}
.cta-band{position:relative;overflow:hidden;display:grid;grid-template-columns:1.3fr auto;gap:28px;align-items:center;padding:clamp(28px,5vw,56px);border-radius:28px;color:#fff;background:linear-gradient(120deg,#5B3DF5,#B03CD9 35%,#F43F86 65%,#FF7A1F)}
.cta-band::before{content:"";position:absolute;inset:0;background:radial-gradient(circle at 85% 20%,rgba(255,255,255,.35),transparent 40%),radial-gradient(circle at 10% 110%,rgba(255,182,39,.55),transparent 45%);pointer-events:none}
.cta-band > *{position:relative}
.cta-band h2{color:#fff;margin:0 0 .35em;max-width:20ch}
.cta-band p{margin:0;color:rgba(255,255,255,.88);max-width:56ch;font-size:1.08rem}
@media (max-width:760px){.cta-band{grid-template-columns:1fr}}

/* contact */
.contact-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(28px,5vw,64px);align-items:start}
.contact-grid > *{min-width:0}
@media (max-width:860px){.contact-grid{grid-template-columns:1fr}}
.form{display:grid;gap:16px}
.form label{display:grid;gap:6px;font-family:var(--display);font-weight:620;font-size:.95rem}
.form input,.form select,.form textarea{font:inherit;font-size:1rem;padding:.85em .95em;border:1.5px solid var(--line);border-radius:12px;background:#fff;color:var(--ink);width:100%}
.form input:focus,.form select:focus,.form textarea:focus{outline:none;border-color:var(--violet);box-shadow:0 0 0 4px color-mix(in srgb,var(--violet) 18%,transparent)}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
@media (max-width:560px){.form .row{grid-template-columns:1fr}}
.form-status{font-family:var(--display);font-size:.95rem;min-height:1.4em}
.hp{position:absolute;left:-9999px}
.contact-list{list-style:none;padding:0;margin:0}
.contact-list li{display:flex;gap:14px;align-items:flex-start;padding:16px 0;border-bottom:1px solid var(--line);margin:0}
.contact-list svg{flex:none;color:var(--violet);margin-top:3px}
.contact-list strong{display:block;font-family:var(--display);font-size:.86rem;color:var(--muted);font-weight:560}
.contact-list a,.contact-list span{font-family:var(--display);font-weight:640;font-size:1.05rem}

/* footer */
.site-footer{background:var(--deep);color:var(--on-deep-muted);padding:72px 0 32px;font-size:.95rem;position:relative;overflow:hidden}
.site-footer::before{content:"";position:absolute;left:0;right:0;top:0;height:4px;background:linear-gradient(90deg,var(--violet),var(--pink),var(--orange),var(--sun),var(--brand),var(--cyan))}
.site-footer a{color:var(--on-deep);text-decoration:none}
.site-footer a:hover{color:var(--sun);text-decoration:underline}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:32px}
.foot-grid h2{font-size:1rem;color:#fff;margin-bottom:1em;letter-spacing:0}
.foot-grid ul{list-style:none;padding:0;margin:0}
.foot-grid li{margin:0 0 .55em}
.foot-brand .logo{color:#fff}
.foot-brand p{margin-top:1rem;max-width:34ch}
.socials{display:flex;gap:10px;margin-top:1.2rem}
.socials a{display:inline-flex;width:42px;height:42px;align-items:center;justify-content:center;border:1px solid #2B3557;border-radius:12px;transition:background .2s,border-color .2s,transform .2s}
.socials a:hover{border-color:var(--sun);background:#18213F;transform:translateY(-2px);text-decoration:none}
.foot-bottom{margin-top:48px;padding-top:22px;border-top:1px solid #2B3557;display:flex;flex-wrap:wrap;justify-content:space-between;gap:12px;font-size:.88rem}
@media (max-width:860px){.foot-grid{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.foot-grid{grid-template-columns:1fr}}

.empty{background:var(--bg-2);border:1.5px dashed var(--line);border-radius:14px;padding:24px;max-width:68ch}

/* ── scroll reveal (only below-the-fold items get .pre, added by JS) ── */
.pre{opacity:0;transform:translateY(22px)}
.reveal-in{opacity:1;transform:none;transition:opacity .7s var(--ease),transform .7s var(--ease);transition-delay:var(--d,0s)}

@media (prefers-reduced-motion:reduce){
  /* Keep colour, glow and fade feedback; drop continuous and large movement. */
  .hero-glow i,.page-hero::after,.spot::before,.section-deep::before,.portrait::before,.kicker .dot,.btn-primary::before{animation:none!important}
  .marquee-track{animation:none;flex-wrap:wrap;width:auto;justify-content:center;row-gap:10px;padding-inline:16px}
  .marquee .dup{display:none}
  .pre{transform:none}
  .fx-tilt.fx-tilt.fx-tilt{--rx:0deg!important;--ry:0deg!important}
  @view-transition{navigation:none}
}
}

/* ── pricing ── */
.bill-toggle{display:inline-flex;gap:4px;padding:5px;border-radius:999px;background:var(--bg-2);border:1px solid var(--line);margin:0 auto 28px;position:relative;left:50%;transform:translateX(-50%)}
.bill-toggle button{font-family:var(--display);font-weight:640;font-size:.95rem;padding:.65em 1.2em;border-radius:999px;border:0;background:transparent;color:var(--ink-2);cursor:pointer;transition:background .25s,color .25s,box-shadow .25s}
.bill-toggle button span{display:inline-block;margin-left:6px;font-size:.75rem;font-weight:700;padding:.2em .55em;border-radius:999px;background:var(--brand-tint);color:var(--brand-ink)}
.bill-toggle button[aria-pressed="true"]{background:var(--bg);color:var(--ink);box-shadow:0 6px 16px -10px rgba(14,21,48,.45)}
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;align-items:start}
.plans > *{min-width:0}
.plan{position:relative;display:flex;flex-direction:column;gap:14px;padding:28px 26px;border-radius:24px;background:var(--bg);border:1px solid var(--line);transition:transform .3s var(--ease),box-shadow .3s var(--ease)}
.plan:hover{transform:translateY(-4px);box-shadow:0 30px 50px -36px color-mix(in srgb,var(--c) 70%,#000)}
.plan h3{font-size:1.5rem;margin:0;display:flex;align-items:center;gap:10px}
.plan h3::before{content:"";width:12px;height:12px;border-radius:4px;background:var(--c);transform:rotate(45deg)}
.plan .for{margin:0;color:var(--muted);font-size:.98rem;min-height:3.2em}
.plan.popular{border:2px solid transparent;background:linear-gradient(var(--bg),var(--bg)) padding-box,linear-gradient(135deg,var(--violet),var(--pink),var(--orange)) border-box;box-shadow:0 34px 60px -34px rgba(123,92,255,.55);transform:translateY(-10px)}
.plan.popular:hover{transform:translateY(-14px)}
.pop{position:absolute;top:-13px;left:26px;font-family:var(--display);font-size:.8rem;font-weight:700;color:#fff;padding:.35em .9em;border-radius:999px;background:linear-gradient(90deg,var(--violet),var(--pink))}
.price{display:flex;align-items:baseline;gap:6px}
.price .amt{font-family:var(--display);font-size:3.2rem;font-weight:800;letter-spacing:-.05em;line-height:1;font-variant-numeric:tabular-nums;transition:opacity .2s}
.price .amt.flip{animation:flip .45s var(--ease)}
@keyframes flip{0%{opacity:0;transform:translateY(-10px)}100%{opacity:1;transform:none}}
.price .per{color:var(--muted);font-weight:560}
.prepay-note{margin:-6px 0 0;font-size:.88rem;color:var(--brand-ink);font-weight:560;min-height:1.4em}
.vs{background:var(--bg-2);border-radius:14px;padding:12px 14px;display:grid;gap:7px;font-size:.86rem}
.vs-row{display:flex;justify-content:space-between;gap:10px}
.vs-row b{font-family:var(--display);font-variant-numeric:tabular-nums}
.vs-row.muted{color:var(--muted)}
.vs-bar{height:8px;border-radius:6px;background:#DCE1EC;overflow:hidden}
.vs-bar i{display:block;height:100%;border-radius:6px;background:var(--c)}
.plan .btn{justify-content:center}
.inc{list-style:none;padding:0;margin:4px 0 0;display:grid;gap:2px}
.inc li{position:relative;padding:8px 0 8px 30px;font-size:.96rem;border-top:1px solid var(--line);margin:0}
.inc li:first-child{border-top:0}
.inc li::before{content:"";position:absolute;left:0;top:10px;width:19px;height:19px;border-radius:50%;background:color-mix(in srgb,var(--c) 16%,#fff)}
.inc li::after{content:"";position:absolute;left:6px;top:15px;width:8px;height:4px;border-left:2px solid var(--c);border-bottom:2px solid var(--c);transform:rotate(-45deg)}
.inc li.no{color:var(--muted);text-decoration:line-through;text-decoration-color:#C3C9D8}
.inc li.no::before{background:var(--bg-2)}
.inc li.no::after{border:0;width:9px;height:2px;background:#B4BBCC;left:5px;top:18.5px;transform:none}
.center-note{text-align:center;margin-top:22px}
@media (max-width:960px){.plans{grid-template-columns:1fr;max-width:560px;margin-inline:auto}.plan.popular{transform:none}.plan.popular:hover{transform:translateY(-4px)}.plan .for{min-height:0}}
@media (max-width:480px){.bill-toggle{left:0;transform:none;display:flex;width:100%}.bill-toggle button{flex:1;padding-inline:.6em}}

.cmp{display:grid;gap:18px;background:var(--bg);border:1px solid var(--line);border-radius:22px;padding:clamp(18px,3vw,30px)}
.cmp-row{display:grid;grid-template-columns:110px minmax(0,1fr) 90px;gap:16px;align-items:center}
.cmp-name{font-family:var(--display);font-weight:700;font-size:1.1rem}
.cmp-bars{display:grid;gap:6px}
.cmp-bar{position:relative;height:34px;border-radius:10px;width:var(--w);transition:width 1.2s var(--ease);min-width:72px}
.cmp-bar span{position:absolute;left:12px;top:50%;transform:translateY(-50%);font-family:var(--display);font-weight:650;font-size:.86rem;white-space:nowrap}
.cmp-bar.market{background:#E3E7F0;color:var(--ink-2)}
.cmp-bar.you{background:var(--c);color:#fff}
.cmp.pre-bars .cmp-bar{width:0}
.cmp-save{font-family:var(--display);font-weight:780;font-size:1.05rem;color:var(--brand-ink);text-align:right}
@media (max-width:640px){.cmp-row{grid-template-columns:1fr auto}.cmp-bars{grid-column:1/-1;grid-row:2}.cmp-save{grid-row:1;grid-column:2}}

.projects{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.project{display:flex;flex-direction:column;gap:10px;padding:24px;border-radius:20px;background:color-mix(in srgb,var(--c) 7%,#fff);border:1px solid color-mix(in srgb,var(--c) 22%,var(--line))}
.project h3{margin:0;font-size:1.25rem}
.project .price .amt{font-size:2.4rem;color:var(--ink)}
.project p{margin:0;font-size:.97rem;color:var(--ink-2)}
.project .mk{font-size:.86rem;color:var(--muted)}
.project .btn{margin-top:auto;justify-content:center;background:#fff}
@media (max-width:900px){.projects{grid-template-columns:1fr}}
.addons{display:grid;grid-template-columns:1fr 1fr;gap:10px}
.addon{display:flex;justify-content:space-between;gap:16px;align-items:center;padding:16px 18px;border-radius:14px;background:var(--bg);border:1px solid var(--line);transition:border-color .2s}
.addon:hover{border-color:var(--ink)}
.addon b{display:block;font-family:var(--display)}
.addon span{display:block;font-size:.9rem;color:var(--muted)}
.addon .ap{text-align:right;flex:none}
.addon .ap b{font-size:1.3rem;letter-spacing:-.02em}
@media (max-width:760px){.addons{grid-template-columns:1fr}}

.mini-plans{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.mini-plan{position:relative;display:grid;gap:6px;padding:22px;border-radius:20px;text-decoration:none;color:var(--ink);background:var(--bg);border:1px solid var(--line);overflow:hidden;transition:transform .3s var(--ease),border-color .3s}
.mini-plan::after{content:"";position:absolute;right:-30px;top:-30px;width:110px;height:110px;border-radius:50%;background:var(--c);opacity:.15;transition:transform .5s var(--ease)}
.mini-plan:hover{transform:translateY(-4px);border-color:var(--c)}
.mini-plan:hover::after{transform:scale(1.5)}
.mini-plan.popular{border:2px solid var(--c)}
.mini-plan .n{font-family:var(--display);font-weight:700;font-size:1.1rem}
.mini-plan .pr{font-family:var(--display);font-weight:800;font-size:2.4rem;letter-spacing:-.04em;line-height:1}
.mini-plan .pr small{font-size:1rem;font-weight:560;color:var(--muted);letter-spacing:0}
.mini-plan .mk{font-size:.88rem;color:var(--muted);text-decoration:line-through}
@media (max-width:760px){.mini-plans{grid-template-columns:1fr}}

/* ── blogs ── */
.posts{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}
.posts.three{grid-template-columns:repeat(3,1fr)}
.post-card{display:flex;flex-direction:column;gap:10px;padding:16px 16px 22px;border-radius:22px;background:var(--bg);border:1px solid var(--line);text-decoration:none;color:var(--ink);transition:transform .3s var(--ease),box-shadow .3s var(--ease),border-color .3s}
.post-card:hover{transform:translateY(-5px);border-color:color-mix(in srgb,var(--c) 40%,var(--line));box-shadow:0 30px 50px -36px color-mix(in srgb,var(--c) 70%,#000)}
.post-card.big{grid-column:1/-1;display:grid;grid-template-columns:1.1fr 1fr;column-gap:28px;align-content:center}
.post-card.big .post-art{grid-row:1/span 5;height:100%;min-height:300px}
.post-art{position:relative;display:block;height:190px;border-radius:16px;overflow:hidden;background:linear-gradient(135deg,color-mix(in srgb,var(--c) 85%,#000 0%),color-mix(in srgb,var(--c) 45%,#fff))}
.post-art i{position:absolute;border-radius:50%;background:rgba(255,255,255,.22);transition:transform .8s var(--ease)}
.post-art i:nth-child(1){width:60%;aspect-ratio:1;right:-12%;top:-30%}
.post-art i:nth-child(2){width:34%;aspect-ratio:1;left:-8%;bottom:-18%;background:rgba(255,182,39,.55)}
.post-art i:nth-child(3){width:16%;aspect-ratio:1;left:42%;top:30%;background:rgba(14,21,48,.25)}
.post-card:hover .post-art i:nth-child(1){transform:translate(-14px,10px) scale(1.08)}
.post-card:hover .post-art i:nth-child(2){transform:translate(12px,-8px)}
.post-card:hover .post-art i:nth-child(3){transform:scale(1.6)}
.post-art b{position:absolute;left:16px;bottom:14px;font-family:var(--display);font-size:clamp(1.4rem,2.6vw,2.2rem);font-weight:800;letter-spacing:-.03em;color:#fff;opacity:.95}
.post-meta{display:flex;gap:10px;align-items:center;font-size:.85rem;color:var(--muted);padding-inline:6px;margin-top:6px}
.post-meta .cat{font-family:var(--display);font-weight:680;color:var(--c)}
.post-card h3{margin:0;padding-inline:6px;font-size:1.25rem;line-height:1.25}
.post-card.big h3{font-size:clamp(1.5rem,2.6vw,2.1rem)}
.post-card p{margin:0;padding-inline:6px;color:var(--ink-2);font-size:.97rem}
.go-text{display:inline-flex;align-items:center;gap:6px;padding-inline:6px;font-family:var(--display);font-weight:650;font-size:.92rem;margin-top:auto}
.go-text svg{color:var(--c);transition:transform .2s}
.post-card:hover .go-text svg{transform:translateX(4px)}
@media (max-width:900px){.posts,.posts.three{grid-template-columns:1fr}.post-card.big{grid-template-columns:1fr}.post-card.big .post-art{grid-row:auto;min-height:200px}}

.read-progress{position:fixed;left:0;right:0;top:env(safe-area-inset-top,0px);height:4px;z-index:60;pointer-events:none}
.read-progress i{display:block;height:100%;width:100%;transform-origin:left;transform:scaleX(var(--p,0));background:linear-gradient(90deg,var(--violet),var(--pink),var(--orange),var(--sun))}
.post-hero h1{max-width:24ch;font-size:clamp(2rem,4.2vw,3.3rem)}
.cat-chip{display:inline-block;font-family:var(--display);font-weight:700;font-size:.85rem;color:#fff;background:var(--accent);padding:.35em .9em;border-radius:999px;margin-bottom:16px}
.byline{display:flex;align-items:center;gap:12px;margin-top:20px}
.byline img{width:44px;height:44px;border-radius:50%;object-fit:cover;object-position:top;background:var(--sun-tint);border:2px solid #fff;box-shadow:0 0 0 2px var(--accent)}
.byline b{display:block;font-family:var(--display)}
.byline small{color:var(--muted);font-size:.88rem}
.article-grid{display:grid;grid-template-columns:minmax(0,1fr) 300px;gap:clamp(32px,5vw,72px);align-items:start}
.article{max-width:72ch;min-width:0}
.article .prose{font-size:1.08rem;line-height:1.75}
.article .prose h2{margin-top:2em;scroll-margin-top:100px}
.article .prose h3{margin-top:1.6em}
.article .prose li{margin:.45em 0}
.article .prose ol li::marker{font-family:var(--display);font-weight:700;color:var(--accent)}
.takeaways{border-radius:18px;padding:22px 24px;margin-bottom:2rem;background:color-mix(in srgb,var(--accent) 9%,#fff);border:1px solid color-mix(in srgb,var(--accent) 26%,var(--line))}
.takeaways h2{font-size:1.15rem;margin-bottom:.6em}
.takeaways ul{margin:0;padding-left:1.1em}
.takeaways li::marker{color:var(--accent)}
.table-wrap{overflow-x:auto;margin:1.4em 0;border:1px solid var(--line);border-radius:14px}
.table-wrap table{width:100%;border-collapse:collapse;font-size:.95rem;min-width:520px}
.table-wrap th,.table-wrap td{padding:12px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.table-wrap th{font-family:var(--display);font-weight:680;background:var(--bg-2)}
.table-wrap tr:last-child td{border-bottom:0}
.table-wrap td:not(:first-child){font-variant-numeric:tabular-nums}
.note{font-size:.9rem;color:var(--muted)}
.sources{margin-top:2.6rem;padding-top:1.6rem;border-top:1px solid var(--line)}
.sources h2{font-size:1.15rem}
.sources ol{padding-left:1.2em;font-size:.93rem;color:var(--ink-2)}
.author-box{display:flex;gap:18px;align-items:flex-start;margin-top:2.4rem;padding:22px;border-radius:18px;background:var(--bg-2)}
.author-box img{width:72px;height:72px;border-radius:50%;object-fit:cover;object-position:top;flex:none;background:var(--sun-tint)}
.author-box b{font-family:var(--display);font-size:1.08rem}
.author-box p{margin:.3em 0 .6em;font-size:.95rem;color:var(--ink-2)}
.toc ol{list-style:none;padding:0;margin:0;counter-reset:t}
.toc li{margin:0;counter-increment:t}
.toc ol a{display:flex;gap:10px;padding:8px 10px;border-radius:10px;text-decoration:none;color:var(--ink-2);font-size:.93rem;line-height:1.35;transition:background .2s,color .2s}
.toc ol a::before{content:counter(t);flex:none;font-family:var(--display);font-weight:700;color:var(--muted);min-width:1.2em}
.toc ol a:hover{background:var(--bg-2);color:var(--ink)}
.toc ol a.on{background:color-mix(in srgb,var(--accent) 12%,#fff);color:var(--ink);font-weight:600}
.toc ol a.on::before{color:var(--accent)}
@media (max-width:980px){.article-grid{grid-template-columns:1fr}.toc{display:none}}

.toc .box li{padding:0;border-top:0}
.toc .box li::before,.toc .box li::after{content:none}
.nav .btn{white-space:nowrap}


/* ════════ Interactive effects ════════ */
/* cursor spotlight (span.glow injected by JS) */
.fx{position:relative;isolation:isolate}
.fx > .glow{position:absolute;inset:0;border-radius:inherit;pointer-events:none;z-index:-1;opacity:0;transition:opacity .35s var(--ease);background:radial-gradient(420px circle at var(--mx,50%) var(--my,50%),color-mix(in srgb,var(--c,var(--violet)) 22%,transparent),transparent 45%)}
.fx > .glow::after{content:"";position:absolute;inset:0;border-radius:inherit;padding:1.5px;background:radial-gradient(260px circle at var(--mx,50%) var(--my,50%),var(--c,var(--violet)),transparent 55%);-webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude}
.fx:hover > .glow,.fx.live > .glow{opacity:1}
.section-deep .fx > .glow{background:radial-gradient(360px circle at var(--mx,50%) var(--my,50%),color-mix(in srgb,var(--c) 30%,transparent),transparent 50%)}
.steps li.fx{border-radius:18px;padding:22px 18px 18px;margin-right:8px;transition:background .3s,transform .35s var(--ease)}
.steps li.fx:hover,.steps li.fx.live{background:rgba(255,255,255,.05);transform:translateY(-6px)}
.steps li.fx:hover::before,.steps li.fx.live::before{animation:bob .6s var(--ease)}
@keyframes bob{40%{transform:translateY(-8px) rotate(-8deg)}70%{transform:translateY(2px) rotate(3deg)}}

/* 3D tilt (vars set by JS) */
.fx-tilt.fx-tilt.fx-tilt{transform:perspective(1000px) rotateX(var(--rx,0deg)) rotateY(var(--ry,0deg)) translateY(var(--ty,0px));transition:transform .5s var(--ease),box-shadow .35s var(--ease),border-color .3s;will-change:transform}
.fx-tilt.fx-tilt.fx-tilt.tilting{transition:transform .08s linear,box-shadow .35s var(--ease),border-color .3s}
.fx-tilt.fx-tilt.fx-tilt:hover,.fx-tilt.fx-tilt.fx-tilt.live{transform:perspective(1000px) rotateX(var(--rx,0deg)) rotateY(var(--ry,0deg)) translateY(var(--ty,0px));--ty:-6px}
.plan.popular.fx-tilt.fx-tilt.fx-tilt{--ty:-10px}
.plan.popular.fx-tilt.fx-tilt.fx-tilt:hover{--ty:-16px}
@media (max-width:960px){.plan.popular.fx-tilt.fx-tilt.fx-tilt{--ty:0px}.plan.popular.fx-tilt.fx-tilt.fx-tilt:hover{--ty:-6px}}

/* icons pop on card hover */
.pain .ico,.index .ico,.page-hero .ico-lg{transition:transform .45s cubic-bezier(.34,1.56,.64,1),box-shadow .3s}
.pain:hover .ico,.pain.live .ico{transform:scale(1.15) rotate(-8deg)}
.index a:hover .ico,.index a.live .ico{transform:scale(1.12) rotate(8deg);box-shadow:0 10px 22px -8px var(--c)}
.proof div{transition:transform .35s var(--ease),box-shadow .35s,border-color .3s}
.proof div:hover,.proof div.live{transform:translateY(-6px);border-color:color-mix(in srgb,var(--c) 45%,var(--line));box-shadow:0 26px 40px -30px var(--c)}
.proof div:hover strong,.proof div.live strong{animation:pulseNum .6s var(--ease)}
@keyframes pulseNum{40%{transform:scale(1.08)}}
.proof strong{display:inline-block;transform-origin:left}
.shift > div{transition:transform .35s var(--ease),box-shadow .35s,border-color .3s}
.shift > div:hover,.shift > div.live{transform:translateY(-6px);border-color:color-mix(in srgb,var(--c) 45%,var(--line));box-shadow:0 26px 44px -32px var(--c)}
.shift > div:hover .mock .t,.shift > div.live .mock .t{animation:grow 1.2s var(--ease) infinite alternate}
.shift > div:hover .mock .bubble,.shift > div.live .mock .bubble{animation:pop .5s var(--ease)}
@keyframes grow{from{width:30%}to{width:75%}}
.perks div{transition:transform .3s var(--ease),border-color .3s,background .3s}
.perks div:hover,.perks div.live{transform:translateY(-4px);border-color:var(--violet);background:#FBFAFF}
.creds li,.chips a,.hero-pains li,.upwork-stats span,.trust .pill{transition:transform .25s cubic-bezier(.34,1.56,.64,1),background .2s,border-color .2s,color .2s}
.creds li:hover,.upwork-stats span:hover,.trust .pill:hover{transform:translateY(-3px) scale(1.04);border-color:var(--brand)}
.hero-pains li:hover{transform:translateY(-2px);background:#fff}
.chips a:hover{background:var(--ink);color:#fff;border-color:var(--ink)}
.case .metrics div{transition:transform .3s var(--ease),border-color .3s,box-shadow .3s}
.case .metrics div:hover{transform:translateY(-4px);border-color:var(--brand);box-shadow:0 18px 30px -24px var(--brand)}
.shots figure img{transition:transform .8s var(--ease)}
.shots figure:hover img{transform:scale(1.04)}

/* nav underline */
.nav a:not(.btn){position:relative}
.nav a:not(.btn)::after{content:"";position:absolute;left:.8em;right:.8em;bottom:.3em;height:2px;border-radius:2px;background:linear-gradient(90deg,var(--violet),var(--pink),var(--orange));transform:scaleX(0);transform-origin:right;transition:transform .35s var(--ease)}
.nav a:not(.btn):hover::after,.nav a[aria-current="page"]::after{transform:scaleX(1);transform-origin:left}
.nav a:hover,.nav a[aria-current="page"]{background:transparent}

/* buttons: shine + magnetic */
.btn{overflow:visible}
.btn > .shine{position:absolute;inset:0;border-radius:inherit;overflow:hidden;pointer-events:none}
.btn > .shine::after{content:"";position:absolute;top:0;bottom:0;width:45%;left:-60%;background:linear-gradient(100deg,transparent,rgba(255,255,255,.55),transparent);transform:skewX(-20deg);transition:left .7s var(--ease)}
.btn:hover > .shine::after{left:120%}
.btn-ghost > .shine::after,.btn-light > .shine::after{background:linear-gradient(100deg,transparent,rgba(123,92,255,.18),transparent)}
.btn.magnet{transform:translate(var(--bx,0px),var(--by,0px));transition:transform .25s var(--ease),box-shadow .2s,background .2s,color .2s,border-color .2s}
.btn.magnet:hover{transform:translate(var(--bx,0px),calc(var(--by,0px) - 2px))}
.btn:active{transform:scale(.97)!important}

/* portrait badges */
.portrait-wrap{display:flex;flex-direction:column;align-items:center;gap:16px;max-width:340px}
.pbadges{display:flex;flex-wrap:wrap;justify-content:center;gap:8px}
.pbadges .pb{display:inline-flex;align-items:center;gap:7px;font-family:var(--display);font-weight:700;font-size:.86rem;padding:.55em .95em;border-radius:999px;background:#fff;color:var(--ink);border:1px solid var(--line);box-shadow:0 12px 24px -16px rgba(14,21,48,.45);transition:transform .4s cubic-bezier(.34,1.56,.64,1),border-color .2s;animation:floaty 5s ease-in-out infinite}
.pbadges .pb i{width:9px;height:9px;border-radius:50%;background:var(--c)}
.pbadges .pb1{--c:var(--brand)}
.pbadges .pb2{--c:var(--sun);animation-delay:-1.6s}
.pbadges .pb3{--c:var(--violet);animation-delay:-3.2s}
.pbadges .pb:hover{transform:translateY(-4px) scale(1.05);border-color:var(--c)}
.portrait img{transition:transform .6s var(--ease)}
.portrait:hover img{transform:scale(1.03) translateY(-6px)}
@keyframes floaty{50%{translate:0 -6px}}

/* global scroll progress */
.read-progress{position:fixed;left:0;right:0;top:env(safe-area-inset-top,0px);height:3px;z-index:60;pointer-events:none}

/* touch devices: press feedback */
@media (hover:none){
  .pain:active,.index a:active,.plan:active,.post-card:active,.ind-core a:active,.mini-plan:active{transform:scale(.985)}
}
@media (prefers-reduced-motion:reduce){
  .pbadges .pb{animation:none}
  .btn.magnet{transform:none}
  .shift > div:hover .mock .t,.shift > div.live .mock .t{animation:none}
}

/* industry page body */
.ind-body .lead-p{font-size:1.14rem;color:var(--ink-2)}
.ind-body .lead-p:first-child{font-size:1.22rem;color:var(--ink)}
.ind-body .challenges,.ind-body .approach,.ind-body .chips{margin-top:1rem}
.kpis{list-style:none;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-top:1rem}
.kpis li{margin:0;padding:14px 16px 14px 44px;border-radius:12px;background:color-mix(in srgb,var(--accent) 8%,#fff);border:1px solid color-mix(in srgb,var(--accent) 22%,var(--line));position:relative;font-weight:560;font-size:.97rem}
.kpis li::before{content:"";position:absolute;left:14px;top:15px;width:18px;height:18px;border-radius:5px;background:var(--accent);-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M3 17l6-6 4 4 8-8'/%3E%3C/svg%3E") center/contain no-repeat;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M3 17l6-6 4 4 8-8'/%3E%3C/svg%3E") center/contain no-repeat}
@media (max-width:600px){.kpis{grid-template-columns:1fr}}

/* ════════ Video hero (home) ════════ */
.hero-dark{--navy:#0A0F24;background:var(--navy) url(/assets/video/hero-poster.webp) center/cover no-repeat;color:#E7EAF6;min-height:min(100svh,940px);display:flex;align-items:center;--hp:0}
.hero-dark > .wrap{width:100%}
.hero-media{position:absolute;inset:0;z-index:0;overflow:hidden}
.hero-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:0;transform:scale(calc(1.04 + var(--hp) * .14));transition:opacity 1.2s var(--ease);will-change:transform}
.hero-video.ready{opacity:1}
.hero-shade{position:absolute;inset:0;background:
  linear-gradient(90deg,rgba(10,15,36,.94) 0%,rgba(10,15,36,.82) 38%,rgba(10,15,36,.45) 70%,rgba(10,15,36,.35) 100%),
  linear-gradient(180deg,rgba(10,15,36,.55) 0%,rgba(10,15,36,0) 22%,rgba(10,15,36,0) 70%,rgba(10,15,36,.9) 100%);
  opacity:calc(1 + var(--hp) * .3)}
.hero-dark .hero-glow{z-index:0;opacity:.45;mix-blend-mode:screen}
.hero-dark .hero-grid{z-index:1}
.hero-dark .hero-grid > div:first-child{transform:translateY(calc(var(--hp) * -70px));opacity:calc(1 - var(--hp) * .8)}
.hero-dark .hero-grid > div:last-child{transform:translateY(calc(var(--hp) * -30px))}
.hero-dark h1,.hero-dark h1 .big{color:#fff}
.hero-dark .kicker{color:#5EE6C0}
.hero-dark .kicker .dot{background:#5EE6C0}
.hero-dark .lede{color:rgba(231,234,246,.84)}
.hero-dark .btn-primary{background:#fff;color:var(--ink);box-shadow:0 14px 34px -14px rgba(123,92,255,.8)}
.hero-dark .btn-primary:hover{background:#fff}
.hero-dark .btn-ghost{background:rgba(255,255,255,.06);color:#fff;border-color:rgba(255,255,255,.3);backdrop-filter:blur(6px)}
.hero-dark .btn-ghost:hover{border-color:#fff;background:rgba(255,255,255,.12)}
.hero-dark .trust .who{color:#fff}
.hero-dark .trust .who span small{color:rgba(231,234,246,.65)}
.hero-dark .trust .pill{background:rgba(255,255,255,.08);border-color:rgba(255,255,255,.18);color:#fff;backdrop-filter:blur(6px)}
.hero-dark .trust .pill svg{color:#5EE6C0}
.hero-dark .demo{box-shadow:0 40px 90px -30px rgba(0,0,0,.8),0 0 0 1px rgba(255,255,255,.12),0 0 60px -10px color-mix(in srgb,var(--accent) 55%,transparent);transition:box-shadow .8s var(--ease)}
.hero-dark .demo-tabs button{background:rgba(255,255,255,.08);color:#E7EAF6;border-color:rgba(255,255,255,.2);backdrop-filter:blur(6px)}
.hero-dark .demo-tabs button[aria-pressed="true"]{background:var(--c);border-color:var(--c);color:#fff}
.hero-dark .demo-note{color:rgba(231,234,246,.6)}
@media (max-width:940px){.hero-dark{min-height:0}.hero-shade{background:linear-gradient(180deg,rgba(10,15,36,.9),rgba(10,15,36,.78) 50%,rgba(10,15,36,.92))}}

/* header floats transparently over the video until you scroll */
.has-dark-hero .site-header:not(.scrolled){background:transparent;border-color:transparent;box-shadow:none;backdrop-filter:none;-webkit-backdrop-filter:none}
.has-dark-hero .site-header:not(.scrolled) .logo,.has-dark-hero .site-header:not(.scrolled) .logo span{color:#fff}
.has-dark-hero .site-header:not(.scrolled) .logo svg circle:first-child{stroke:#fff}
.has-dark-hero .site-header:not(.scrolled) .nav-toggle{color:#fff;border-color:rgba(255,255,255,.6)}
@media (min-width:1141px){
  .has-dark-hero .site-header:not(.scrolled) .nav a:not(.btn){color:rgba(255,255,255,.88)}
  .has-dark-hero .site-header:not(.scrolled) .nav a:not(.btn):hover{color:#fff}
  .has-dark-hero .site-header:not(.scrolled) .nav .btn{background:#fff;color:var(--ink)}
}
.site-header{transition:background .35s var(--ease),border-color .35s,box-shadow .35s}
.has-dark-hero .read-progress{z-index:61}

/* ════════ Scroll-lit statement ════════ */
.statement{position:relative;height:230vh;background:var(--bg)}
.statement-sticky{position:sticky;top:0;height:100vh;height:100svh;display:flex;align-items:center;overflow:hidden}
.statement-sticky::before{content:"";position:absolute;width:60vw;height:60vw;max-width:780px;max-height:780px;left:50%;top:50%;transform:translate(-50%,-50%) scale(calc(.6 + var(--sp,0) * .6));border-radius:50%;background:radial-gradient(circle,color-mix(in srgb,var(--violet) 18%,transparent),transparent 65%);opacity:calc(.3 + var(--sp,0) * .7);pointer-events:none}
.statement-text{position:relative;margin:0;font-family:var(--display);font-weight:760;font-size:clamp(2rem,5.2vw,4.4rem);line-height:1.12;letter-spacing:-.035em;max-width:20ch;text-wrap:balance}
.sw{color:#D3D8E6;transition:color .35s var(--ease)}
.sw.on{color:var(--ink)}
.sw.hi.on{background:linear-gradient(90deg,var(--violet),var(--pink),var(--orange));-webkit-background-clip:text;background-clip:text;color:transparent}
@media (max-width:760px){.statement{height:190vh}}

/* ════════ Scroll-linked process timeline ════════ */
.steps.scroll-linked::after{transition:none}
.steps.scroll-linked li{opacity:.4;transition:opacity .45s var(--ease),transform .45s var(--ease)}
.steps.scroll-linked li::before{transform:scale(.8);filter:grayscale(1);transition:transform .45s cubic-bezier(.34,1.56,.64,1),filter .45s}
.steps.scroll-linked li.on{opacity:1}
.steps.scroll-linked li.on::before{transform:none;filter:none}

@media (prefers-reduced-motion:reduce){
  .hero-dark .hero-grid > div,.hero-video{transform:none!important;opacity:1}
  .statement{height:auto}
  .statement-sticky{position:static;height:auto;padding-block:clamp(64px,9vw,120px)}
  .sw{color:var(--ink)}
}

.related-guides li{padding-left:0}
.related-guides li::before,.related-guides li::after{content:none}
.related-guides a{font-weight:560;text-decoration:none;color:var(--ink)}
.related-guides a:hover{color:var(--brand-ink);text-decoration:underline}